Tourism and Hotel Management

Tutors
Prof. Daniela Tatiana Agheorghiesei, PhD.
Assoc. Mihai Tălmaciu, PhD.

Curriculum

  • First semester
    Strategic Management
    Investment Strategies in the Hospitality Industry
    Entrepreneurship and Innovation in Tourism
    French Language
    Geography and Management of Tourist Destinations

    Supplementary courses
    Intercultural Communication in English Language

    Second semester
    Cross-cultural Diagnosis and Analysis
    Market Research and Customer Relationship Management
    Management of Tourism Projects
    Tourism and Regional and Local Development
    Business Communication in French
    Ethics and Academic Integrity
    Supplementary courses
    Intercultural Communication in Foreign Language II
    Real Estate Business Management

  • First semester
    Recruiting, Selection and Development of Human Resources
    Revenue Management
    Events Management in tourism
    Interpretation of Cultural Heritage in Tourism
    Hospitality Industry
    Planning and Control of Food and Beverage operations
    Second semester
    Business Ethics and Sustainability
    Internship
    Tourist Product Development and Sale
    Research Stage/Documentation and Preparation of Dissertation
    Optional courses: 1 out of 3
    Promotion and Public Relations
    Web design
    Management of tourist attractions

The Master’s Programme Tourism and Hotel Management aims to provide opportunities to the graduates of the Economics, Commerce, Tourism and Services undergraduate programme in particular, but also to the graduates of the other study programmes specific to the fundamental scientific field Economics, as well as to all university graduates (provided they meet the programme prerequisites) who wish to build a management career in the industry of tourism and accommodation, allowing students to develop the underlying intellectual, professional and personal skills.

Objectives: raise awareness of contemporary issues pertaining to tourism and accommodation management; provide personal, intellectual and professional development opportunities, as well as understanding elements specific to tourism, trends, characteristics and management techniques; provide technical knowledge and specific means necessary to develop and elaborate the strategic plan of a tourist destination, with a view to maximise the performance of the tourist activity; analyse, assess and provide solutions to complex managerial issues; acquiring knowledge of international tourism, underlying intercultural dimensions and a critical approach to the theory of tourism development; analyse the factors influencing tourist demand, as well as the relationship between tourism and economic development.